PROJECT BRIEF

Overview

The Spectrum Enterprise UI team completed a design challenge to brainstorm branding ideas for our design system, Mountaineer.  My "Purple Mountain Majesty" theme was chosen for implementation.

Why brand a design system?
• Creating a unique brand reduces the risk of implementing similar colors or text styles that are not apart of the design system. 

• Branding our system allows our partners in product and engineering an obvious visual reference for guidelines,  documentation, and usage.

• Separates our system from other design systems in the industry. 
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